“Joseph Turow is the Robert Lewis Shayon Professor of Media Systems & Industries at the Annenberg School for Communication at the University of Pennsylvania. He has authored twelve books, edited five, and written more than 160 articles on mass media industries. A 2005 New York Times Magazine article referred to Turow as “probably the reigning academic expert on media fragmentation.” In 2010, the New York Times called him “the ranking wise man on some thorny new-media and marketing topics.” This interview will discuss his most recent book, The Voice Catchers: How Marketers Listen In to Exploit Your Emotions, Your Privacy, and Your Wallet (Yale, 2021).”
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