One of the most common questions we get at is: “How do I get my book on a bestseller list?” Our standard answer: “You’d be better off by totally ignoring them.”
We encourage our authors not to chase bestseller lists, but instead focus on the business and personal goals for their book. This confuses them initially (Having a bestselling book doesn’t get me more business?), but once we explain the process and tradeoffs to them, the overwhelming majority discard it and focus more on the goals that are far more impactful to them.
In this video, 4-time #1 New York Times bestselling author, Tucker Max, will cover everything you need to know about bestseller lists.
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